Car insurance

Drive your way — flexible car insurance customized by you 

Personalize your insurance with options that fit your lifestyle. Adjust your protection as life evolves, so you’re always prepared.

How can you save on car insurance? 

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Bundle and save 

Save up to 40% when you bundle your auto and home insurance.* Check out our other auto policy discounts, too.
Explore our personalized pricing programs

Explore our personalized pricing programs 

With American Family's usage-based programs, you can get more control over what you pay for your car insurance. We offer two types of programs designed to help you save:

  • DriveMyWay: Personalize your rate by practicing safe driving habits
  • MilesMyWay: Earn more savings by driving fewer miles

 

What does car insurance cover?

  • a person talking on a cell phone
    Collision coverage
    Involved in an accident? Collision coverage helps pay for accident-related repairs or replacements, no matter who's at fault. As long as you meet your deductible, collision claims are covered.
  • a parking lot full of cars
    Comprehensive coverage

    Comprehensive coverage helps protect your car from damage that wasn't caused by a collision or rollover. Examples include fire, theft and vandalism. 

  • a doctor and a patient
    Bodily injury liability coverage
    If you caused a car accident that hurts someone, this helps cover their injuries. It also helps protect you if you're sued.
  • a person standing on the side of a road with cars and a truck
    Medical expense coverage
    If you were injured in a car accident, this coverage helps pay for medical care for you and your passengers, regardless of who's at fault.
  • Car getting towed on the side of a road
    Emergency roadside assistance
    This auto insurance policy add-on helps you get your vehicle back on the road with a single call to 1-800-MYAMFAM.
  • A man driving a car in a wooded area
    Rental reimbursement
    If your car's in the shop being repaired because of a covered accident, this coverage helps pay for a rental.**
  • Cars lined up in a heavy traffic
    Accident Forgiveness
    Accident Forgiveness gives you 100% forgiveness for your first at-fault accident.*** See coverage details to learn more.
  • Driver driving a convertible on a scenic road
    Lease/loan gap coverage
    New cars lose a lot of value once you drive them off the lot, so you might owe more than they're worth after a total loss. Loan or lease assistance helps pays the difference.
  • A man on a phone call after a car crash
    Uninsured/underinsured coverage
    These coverages help in the event of a hit-and-run accident. They also help cover accidents with uninsured motorists, underinsured motorists or if you are struck by an uninsured motorist while walking. Required in some states.†

Trusted by over 12 million customers & counting

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90+ years

Over 90 years in business protecting our customers
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12 million customers

Reliable, quality coverage for customers across 19 states

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Find the perfect agent for you and get free, no-pressure advice.

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1,700 agents

Experts to help you get — and use — your coverage.
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“Always responsive and always helpful. Been with them for 6+ years and have always taken care of our company.” - Laura, Arizona

Frequently asked questions 

Protect more than just your car

Protect More Than Just Your Car

Looking for coverage beyond your car? American Family Insurance also offers boat and motorcycle insurance to help safeguard all your adventures.

Get a personalized quote for your boat or motorcycle today and enjoy the same trusted service.

Get a motorcycle quote
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Custom car insurance quote in minutes

  • Get a personalized car insurance quote in minutes
  • Affordable coverage designed for your budget
  • Easy policy management with our mobile app
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